Bed Jackets Market Size, Share, Growth, and Industry Analysis, By Type (Knitted Wool, Flannel, Cotton and Others), By Application (Home, Hotel and Others), and Regional Forecast to 2032

BED JACKETS MARKET OVERVIEW

The global Bed Jackets market size was USD 5.90 billion in 2023 and is projected to touch USD 6.60a billion by 2032, exhibiting a CAGR of 1.3% during the forecast period.

Bed jackets are short, light-weight garments commonly worn using individuals whilst sitting up on a mattress, designed to provide warm temperature and luxury. Often crafted from smooth, cosy substances like fleece, cotton, or knit fabric, bed jackets offer an alternative to full robes, specifically for individuals recuperating from contamination or surgical procedures, aged humans, or each person seeking greater warmth whilst studying or relaxing in bed. They are popular for his or her ease of use, comfort, and the warm temperature they offer without the bulk of conventional loungewear.

GLOBAL CRISES IMPACTING THE BED JACKETS MARKET COVID-19 IMPACT

Demand for home-based apparel surged as people spent more time at home

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to the market’s growth and demand returning to pre-pandemic levels.

The coronavirus chaos led to a pandemic drastically impacted the mattress jackets marketplace, because the call for consolation and domestic-primarily based garb surged at some point of lockdowns. With human beings spending more time at home, regularly working remotely, there has been a developing hobby in comfortable clothes like mattress jackets. The pandemic also brought about elevated consciousness of healthcare and recovery, with bed jackets turning into a realistic choice for individuals recuperating at domestic. However, delivery chain disruptions and production delays as a result of the pandemic quickly affected the provision of merchandise.

LATEST TREND

"Changing practices with the increasing demand for sustainable and eco-friendly materials"

An exquisite fashion within the bed jackets market is the increasing demand for sustainable and green substances. Consumers are getting greater aware of environmental impact and are in search of mattress jackets crafted from organic cotton, recycled materials, and sustainable fibres. Brands are responding with the aid of launching collections that emphasize eco-friendly manufacturing procedures, recyclable packaging, and low environmental footprints, aligning with broader sustainability developments in style and home apparel.

BED JACKETS MARKET SEGMENTATION

BY TYPE

Based on Type, the global market can be categorized into Knitted Wool, Flannel, Cotton and Others.

• Knitted Wool: Knitted wool bed jackets are popular for their warmth and insulation, making them perfect for cold climates. Wool is a natural, breathable material that offers fantastic thermal law, maintaining the wearer’s heat without overheating. Knitted wool mattress jackets are frequently preferred by way of aged people and those in less warm climates because of their relaxed and gentle feel.
• Flannel: Flannel mattress jackets are crafted from a soft, woven fabric that is generally cotton-based but brushed for extra softness and heat. Flannel is widely used for its consolation and affordability, imparting a balance between warmth and breathability. Flannel bed jackets are often used for the duration of chillier months or by people searching for a tender, comfy layer without the majority of heavier fabrics. They are famous within the U.S. And Europe, particularly for his or her ease of protection and comfort.
• Cotton: Cotton mattress jackets are lightweight, breathable, and flexible, making them appropriate for year-round use. Cotton is an extensively to-be-had and lower-priced fabric, regularly desired for its natural softness and hypoallergenic houses. These mattress jackets are perfect for individuals seeking out a light layer of heat without immoderate insulation. Cotton bed jackets are easy to take care of and are available in numerous designs, making them popular across distinctive age groups and climates.
• Others: This category consists of mattress jackets made from diverse other substances like polyester, fleece, silk, or blends of fabrics. Fleece mattress jackets are popular for their lightweight warmth, at the same time as silk options provide an expensive sense and are favoured by extra fashion-aware consumers. Polyester and synthetic blends are often chosen for his or her durability, affordability, and simplicity of care. These bed jackets cater to one-of-a-kind alternatives in terms of texture, warmth, and style.

BY APPLICATION

Based on application, the global market can be categorized into Home, Hotel and Others.

• Home: The home phase is the biggest software segment for mattress jackets. Bed jackets are normally utilized by individuals at home for added consolation and heat while relaxing, reading, or recuperating from illness. The convenience of carrying a bed jacket for home activities, especially for the aged or people with mobility problems, makes it a famous choice. As people spend extra time indoors, especially in chillier seasons or publish-pandemic, the demand for snug home wear has grown, reaping benefits in the mattress jackets market.
• Hotel: Bed jackets in the motel segment are furnished as luxury amenities in excessive-cease hotels and inns, in which consolation and rest are key selling points. Some resorts provide bed jackets as a part of their wellness and comfort services, mainly in less warm areas or at some point in the winter months. Providing mattress jackets can decorate guests revel in, adding a hint of warmth and hospitality. However, that is a greater area of interest marketplace in comparison to the house segment.
• Others: The "Others" class includes use in settings like hospitals, nursing homes, or retirement groups where comfort and warmth are crucial for sufferers or aged citizens. Bed jackets are regularly furnished to people getting better from surgery or scientific treatment, as they provide warm temperatures without limiting movement. This phase additionally covers areas of interest packages such as tour kits or specialised home take-care of the elderly, further contributing to the demand for bed jackets in particular care environments.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.                    

DRIVING FACTORS

"increased demand with the increasing ageing population globally"

The increasing ageing population globally is a key motive force of the mattress jackets market. Elderly people frequently prefer bed jackets for the warm temperature, ease of use, and luxury they offer, in particular for those with limited mobility or recuperating from infection. As the geriatric populace grows, mainly in evolved markets, the call for such sensible and relaxed clothes is expected to rise.

"Market growth with the rising trend toward home-based lifestyles"

A growing fashion towards home-based existence and the growing popularity of loungewear has undoubtedly boosted the Bed Jackets market growth. With more people working from home put up-pandemic and focusing on comfort, products like mattress jackets that offer warm temperatures and rest are in high demand. This shift in the direction of relaxed and flexible domestic apparel is driving sales as consumers look for stylish yet snug alternatives for home use.

RESTRAINING FACTOR

"Small consumer base due to limited awareness of bed jackets"

One substantial restraining element is the restrained consciousness of bed jackets outdoor certain demographics. While they're famous among elderly populations and people recovering from medical methods, younger generations won't be acquainted with this garment, limiting its broader marketplace appeal. Additionally, the notion of bed jackets as an older-long-established garment could avert adoption amongst style-ahead purchasers.

OPPORTUNITY

"Scope of growth with increasing online retail and e-commerce platforms"

A rising opportunity in the bed jackets market lies in online retail and e-commerce systems. With the growing trend of online shopping, in particular post-pandemic, brands can leverage virtual channels to market and promote bed jackets to a wider target market. Companies can capitalize on centred advertising, influencer partnerships, and direct-to-client techniques to introduce the concept of bed jackets to more youthful clients even as keeping sturdy connections with present demographics like the aged.

CHALLENGE

"Threats due to the intense competition"

A key challenge in dealing with the bed jackets marketplace is the acute competition from opportunity loungewear and domestic comfort clothing. With a plethora of alternatives like robes, hoodies, and cosy wraps to be had, mattress jackets have to differentiate themselves to preserve relevance. Consumers can also opt for greater flexible or elegant loungewear that serves a comparable motive, making it difficult for bed jackets to enlarge the marketplace proportion.

BED JACKETS MARKET REGIONAL INSIGHTS

●       NORTH AMERICA

North America, especially the United States Bed Jackets market is an outstanding market for mattress jackets because of its huge elderly populace and strong call for comfort. The U.S. Has an excessive focus on mattress jackets, specifically among senior residents and those convalescing from clinical techniques. The u . S .’s emphasis on healthcare products and health additionally fuels the demand for relaxed, practical garments like bed jackets. With the upward push of e-trade, online systems are making bed jackets extra available to a broader target audience in North America.

●       EUROPE

Europe is another key place for the mattress jackets marketplace, particularly in nations just as the UK, Germany, and France. The less warm weather in many European areas drives calls for warm, realistic loungewear, together with mattress jackets. Europe's growing older population and cultural desire for consolation put on contribute to consistent income. Additionally, European clients are increasingly choosing sustainable and green styles, pushing brands to introduce bed jackets crafted from organic and recycled substances. The reputation of relaxed homeware inside the European marketplace, specifically for the duration of the iciness months, enhances the call for.

●       ASIA

In Asia, the market for mattress jackets is surprisingly niche but developing. Japan and South Korea, with their getting older populations, are key contributors to call for. The upward thrust in healthcare recognition and home-based total care answers is regularly increasing the adoption of bed jackets in those countries. However, in other elements of Asia, mattress jackets are much less famous, as cultural options lean toward specific sorts of home consolation apparel. Still, the developing middle elegance and multiplied consciousness on fitness and well-being present capacity for destiny market expansion, especially in countries like China and India.

KEY INDUSTRY PLAYERS

"Key Industry Players Shaping the Market Through quality, and marketing strategies"

Key players within the mattress jackets marketplace are cognizant of product innovation, best, and advertising strategies to live competitively. They invest in sustainable production methods, expand new patterns and cloth improvements, and use virtual marketing to reach a broader target market. Collaborations with influencers and the release of confined-edition collections help manufacturers create visibility and appeal to fashion-aware consumers. Additionally, key players are focusing on the wishes of specific demographics, inclusive of the aged or put-up-surgical treatment patients, to carve out areas of interest in marketplace segments.

LIST OF TOP BED JACKET COMPANIES

• Lands' End, Inc. (U.S.A.)
• The Vermont Country Store (U.S.A.)
• Soma Intimates (U.S.A.)
• Marks & Spencer Group plc (U.K.)
• H&M Group (Sweden)
• Eileen West (U.S.A.)
• Alexander Del Rossa (U.S.A.)
• The White Company (U.K.)

KEY INDUSTRY DEVELOPMENT

September 2023: Lands' End launched a brand new line of sustainable mattress jackets made from organic cotton and recycled fibres, geared toward eco-aware clients. This improvement reflects the growing fashion of incorporating sustainability into comfort and catering to the demand for environmentally friendly products.

REPORT COVERAGE

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

The Bed Jackets market is poised for a continued boom pushed by increasing health recognition, the growing popularity of plant-based diets, and innovation in product services. Despite challenges, which include confined uncooked fabric availability and better costs, the demand for gluten-unfastened and nutrient-dense alternatives supports marketplace expansion. Key industry players are advancing via technological upgrades and strategic marketplace growth, enhancing the supply and attraction of Bed Jackets. As customer choices shift towards healthier and numerous meal options, the Bed Jackets market is expected to thrive, with persistent innovation and a broader reputation fueling its destiny prospects.